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- kip@dodsonmc.com
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In a world where trust in mainstream media has plummeted, a beacon of hope emerges: local publishers and small businesses. These independent voices are reclaiming their role as the ultimate truth-tellers—unbought, unfiltered, and unstoppable. At EmpowerLocal, we believe that restoring integrity in the news isn’t just possible; it’s happening by design. With the power of technology, hyper-local platforms, and an unwavering commitment to truth, we are ushering in a new era where freedom of speech and the free press are more alive than ever.
By Kip Dodson
The Collapse of Trust in Mainstream Media
Let’s face it: trust in traditional, mainstream news outlets has eroded. According to Gallup, Americans’ trust in media hit a historic low, with only 32% saying they trust the mass media “to report the news fully, accurately, and fairly.” That number drops to a mere 14% among Republicans. Why? Because too many mainstream outlets have succumbed to the pressures of Big Tech, government agendas, and corporate giants—relying on advertising dollars from the likes of Big Pharma, BlackRock (puppets controlled with ESG), and other global entities.
The problem? When media is funded by those who seek to control narratives, truth is the first casualty.
Meanwhile, shadow bans, de-platforming, and censorship on major digital platforms have silenced dissenting voices and critical thinking. The gatekeepers of public discourse are no longer journalists. Instead, they’re algorithms, three-letter agencies, and boardrooms filled with decision-makers who prioritize profit over people. Or worse, manipulation over seeking greater truth. We need to empower the hyper-local publisher with as much truth-freedom and power as possible.
EmpowerLocal: The Unfiltered Voice of Local Truth
This is where EmpowerLocal, Source Local Media, DodsonMC and platforms like WilliamsonSource step in. Local publishers are the heartbeat of the First Amendment—freedom of speech and the press—offering a tamper-proof, community-driven antidote to the mainstream noise. Unlike national media, these platforms can’t be bought or bullied. They are powered by people, not corporations, which makes them the most trusted sources of news today. Those people in turn only empowerlocal other local trusted people in your neighborhood.
Here’s why local publishers matter now more than ever:
Journalism: Pursuing Truth with Integrity
At EmpowerLocal, we view journalism as a relentless pursuit of truth—but we balance it with humility. Much like the scientific method, we ask: Here’s the truth as we see it… now let’s test it. We invite open, honest, and civil discourse—where questions aren’t censored, voices aren’t silenced, and facts stand on their own merits.
We won’t be intimidated by false labels or attempts to cancel us for seeking truth. Truth isn’t partisan; it’s universal. Many say it is a life force we are all born with. It’s that feeling in your gut. And when journalism is done right, it serves everyone—not just those who benefit from controlling the narrative.
Technology Designed for Integrity
At the heart of EmpowerLocal’s mission lies technology. Our platforms are built to be tamper-proof, designed to resist manipulation from corporate interests or activist agendas. Unlike mainstream systems where the highest bidder controls the content, EmpowerLocal ensures:
This independence allows local publishers to focus on what matters: delivering the truth to their audiences without fear, interference, or compromise.
The Role of Small Businesses: Truth’s Biggest Allies
Small businesses are not just the backbone of local economies; they are also allies in restoring integrity to the news. Why? Because local businesses, like local news outlets, are community-focused and people-first. They value relationships over transactions and trust over profits. By partnering with local publishers, small businesses become champions of truth, supporting platforms that strengthen their own neighborhoods. We shall create resources to sustain THIS!
Together, We Restore the Free Press
It’s time to bring trust back to news—and that begins with local publishers. EmpowerLocal, Source Local Media, DodsonMC and WilliamsonSource are leading the charge, proving that integrity-driven, community-focused journalism can and will prevail.
We believe in a future where:
This is our moment to reclaim the heartbeat of journalism. We will not be silenced, shadow-banned, or intimidated. With EmpowerLocal’s technology, strategy, and unwavering commitment to truth, we will restore integrity to the news—one story, one community, one publisher at a time.
The truth will prevail. And we will tell it.
Ready to join the movement and bring integrity back to news? Partner with EmpowerLocal today.
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